How to define better goals and avoid creating shortsighted experiences.

It is a better idea to set directions based on product and market maturity

Going beyond productxplaing, understanding product ops, and reflecting on innovation. Here are my takeaways

My shift in perspective, 10 years after reading Inspired for the first time

70% of the ideas I have are crap, but which 70%? The truth is, most ideas will fail if executed without discovery.

A pivot is not a magic trick—it’s a calculated move based on real traction.

Navigating the heated debate on companies’s approach to product development. My take is striving for excellence while adapting principles to fit real-world contexts.

Identify what drives your innovation—solving customer problems or staying ahead of disruptions.

Why It's Time to Redefine Your Prioritization Matrix Toward ROI

My key takeaways on the future of remote work, and how to best balance speed and planning in a product organization.

Do you ever stop to question the unspoken truths that surround you?

Speed or confidence, what is your Northstar for product execution?

Can deadlines be used as not just commitment tools but also as facilitators of creativity?

A concrete example of how we used  product principles to streamline decisions in a growing product organization.

Innovation through convenience, tech, and acquisitions: my key lessons from the PPW23 conference.

Can you point out who is needed to take a decision in your organization?

My takeaway from the hipest conference in Europe.

A reflection on the value of the MVP and if and how the product community should still be working with it.

My take on product transformation. Andy on why words matter.

In the spirit of learning from the best, I attended McKinsey product Academy. A series of seminars where A-listers in product shared their ideas and thoughts on different hot topics in product. Here is what I learned.