The importance of discovering solutions beyond opportunities - Our learnings with the Opportunity Solution tree
Working with Teresa Torres' opportunity solution tree, one key learning for me has been that creating the space for discovering solutions is at least as important as creating the space to discover opportunities.
Is finding problems to solve really the most important thing a product team can do?
During one of our Hemnet book club sessions, we discussed Marty Cagan’s article on problem space vs solution space. The discussion made me really think: are PMs and product teams focusing so much on problems that they are losing interest in finding the best solution for the customers?